I’ve been a
marketing designer since birth.
Okay—maybe not quite that early. But at eight years old, I was rewriting Payless headlines. By eleven, I dreamed of being "the person who makes coupons." What started as a childhood obsession with what grabs attention turned into a career built on thoughtful, effective design.
Brands I loved working with:
Make your brand impossible to ignore
Make your brand impossible to ignore
How can I help your business?
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Make people stop scrolling.
Paid social campaigns help you reach the right people on platforms like Instagram, Facebook, and TikTok—especially when organic reach isn’t cutting it. The best ones blend smart targeting, strong visuals, and clear calls to action. I help create campaigns that do just that.
What this means for your brand:
Creative that supports your specific business goals
Higher engagement rates and more efficient ad spend
Cohesive campaign design that strengthens brand recognition
Data-informed design iterations that improve over time
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Inbox experiences people actually look forward to.
Email marketing remains one of the highest-ROI digital channels, letting businesses communicate directly with interested audiences. Whether it's a welcome series, a promo, or a monthly check-in, good email design creates meaningful moments in the customer journey—and delivers results you can actually track.
What this means for your brand:
Higher open and click-through rates
Consistent brand experiences from email to landing page
Mobile-optimized designs that look great on every device
Templates that make ongoing sends easier to manage
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Content that builds community, not just followers.
Organic content includes all the posts, stories, and videos that show up naturally in people’s feeds—no ad spend required. It’s how businesses connect with their audience, share personality, and show up as a trusted voice. The best organic content strikes a balance between authenticity, entertainment, education, and promotion.
What this means for your brand:
Scroll-stopping visuals that increase organic reach
Content templates you can easily customize
Strategic design that supports community-building
Visual storytelling that showcases your brand's personality
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The visual toolkit that makes your brand stand out.
Brand materials are all the visual pieces that help people instantly recognize your business—things like logos, business cards, sales decks, and packaging. These assets create consistency across every touchpoint and make sure your brand looks like you, wherever it shows up.
What this means for your brand:
A polished, professional look across all materials
A consistent identity that builds trust and recognition
Flexible design systems that grow with your business
Out-of-home pieces that turn attention into action
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Websites that work (almost) as hard as you do.
Your website is often the first place people meet your brand. With Squarespace, you get a site that’s both beautiful and functional—without needing custom development. I design Squarespace sites that reflect your brand, are easy to navigate, and set visitors on the right path from the first click.
What you’ll get:
A professional online presence without the custom development price tag
Strategic design that guides visitors toward key actions
Mobile-responsive layouts that look great on any device
An easy-to-update site that can grow with your business
Kristen loves new projects…especially yours!
Please fill out the form below to hear back from me within 48 hours.